We live in times of great change for businesses, so now it’s really time to start selling online if you haven’t already.
Why on earth should I start selling online? You may ask yourself. Well, the answers are right in front of our very eyes, if you just pay attention to the market we now find ourselves in.
Brick and mortar stores are closing down at rapid speed. Huge closing sales are a prevalent phenomenon these days, as more and more physical stores are forced to throw in the towel for good. But many of these businesses are not shutting down forever. Many of them are transitioning to selling their products online as a means of survival (and in the hope to start thriving as well).
For others, it’s about turning their business dream into reality and starts selling those products or services they are truly passionate about. Let’s unpack some of the reasons why you should start selling online and start your own online store today.
It’s good for your brand presence to start selling online
Having your brand visible at as many potential and relevant touchpoints as possible increases the chances of your target audience finding you and buying your stuff. Furthermore, we live in the digital age of high expectations. This means your prospects and customers expect to find your store online.
No matter the size of your business, if you don’t have an online presence today, your target audience is going to wonder whether you actually are a serious company. This is one of the reasons why we built Topaholic, so that you can start selling your products online with great ease and with maximum control over your own store.
Your store is available 24/7
This one may sound obvious to you, but the benefits of having your store open all day and all night are likely to have a major positive impact on your sales. There are so many night owls out there who would love to go on a late-night shopping frenzy. This is by itself a major reason why you should consider to start selling your products online today.
Surely, there are still plenty of folks who prefer to go to a brick and mortar store to touch and try out the actual product. But the stats are also telling us that online shopping is growing exponentially all over the world. For instance, Invesp found that the countries with the leading average eCommerce revenue per shoppers are the following: USA ($1,804), UK ($1,629), Sweden ($1,446), France ($1,228), Germany ($1,064), Japan ($968), Spain ($849), China ($626), Russia ($396), and Brazil ($350). And these numbers are very much likely to continue to rise, especially considering that more and more customers are starting to get highly comfortable at ordering products right from their own couch.
Customer support benefits
Having an online customer support is another thing that is taken for granted by customers these days. The possibilities here are almost endless. You can provide a solid FAQ, create a support video or be available to your customers 24/7 with a chat (as long as you can cover many different time zones of course).
If you decide to become a seller at Topaholic, we will take care of many of those things for you. We offer FAQ and email support. Furthermore, if you want your customers to contact you right away, you have the freedom to specify how they can get in touch with you. All you need to do is log in to your admin dashboard and enter your preferred methods of contact. This advantage allows you to spend more time on what probably matters most to you: to work on revenue-generating activities and improving your business and sales strategy.
Start-up Costs are super low when selling online
Another huge advantage of starting selling your goods online today, is the unarguably low start-up costs. A physical store, on the other hand, requires that you open up your wallet a little more than you might be willing to.
An alternative to that is to start your very own online store. But this will potentially come with some costs such as hiring a web designer, SEO services and a web developer (If you plan on building your own website). There are benefits to this approach also, but if you’re just starting out your business and want to sell your products within less than a week, a global online marketplace might be your best bet. At Topaholic, you can register as a seller for free, and start shipping your products in no time.
Minimize operational costs
Receiving orders online will most likely reduce your need for customer service personnel.
Everything will go via email and your admin back-end system. Through cost-effective online services, you can cut costs by conducting purchase, billing, order completion, and shipping with the help of third party services. Answering client questions via a FAQ section will also help reduce operational costs.
Live as a digital nomad
Have you ever dreamt of an exciting life as a digital nomad? This is definitely possible if you decide to start selling your products online. The opportunity to hire someone in any country of your preference, to manage the shipping as well as the repository, will free you up to work from any geographical area you please. This lifestyle also allows you to build new business partnerships with people you meet during your travels.
I want to start selling online – where do I begin?
If this article inspired you to sell your amazing goods to a global market, the first step is to sign up to an online marketplace. At Topaholic, we will help you get started in no time, as well as provide you with great sales advice along the way. The best part is: it’s 100% free to become a seller!
So let’s build your dream together, because now is truly the best time to start selling online.